about visual displays ltd

Visual Displays Ltd. was started by Greg Jeffreys, former director and founder, of Paradigm AV and marks the culmination of decades of his experience in the AV industry, including several years of service on the board (and presidency in 2012) of InfoComm International, his leading role in developing best practice and ANSI Standards (PISCR for projected image quality and DISCAS, the new 2016 standard on setting screen size and how to use already-installed screens) plus his academic work on image quality.

VDL sees Greg enjoying a more client-facing role alongside fellow directors, Ellie Jeffreys Flynn, Shirani Beadsworth and Keith Flynn, who bring complementary skill-sets based on experience in this and other industries.  Each holds a key operational role in the business.

Our mission is to offer best practice to a wide client base of audio visual professionals and their clients, with a direct approach to sales, specialist consultancy and technical support services plus a focus on the 'exceptional user experience'.

We specialise in projection under high ambient light conditions, rear projection and projects requiring a high level of technical expertise. 

We supply projection products, solutions, design, consultancy and expert advice to achieve crisp, high contrast images even under challenging high ambient light conditions, in both front and rear projection.  Our interactive technologies can bring walls, floors, tables, surfaces and screens to life. 

Our friendly team, based at our Bedford HQ, provides dedicated support and outstanding customer service at every step, from free site surveys to post-installation trouble-shooting, for a wide range of applications . 

We are passionate about standards and have witnessed the transformation they are creating in our industry. As experts in ANSI/InfoComm industry standards on image quality and screen size, we can help you to assess, measure and certify existing systems. We can also help you design, measure and certify new display systems.