Airport LED highlights ‘smooth details’ of luxury ads
A 37m x 4.8m AOTO E3i LED video wall installed at a Shanghai airport in the display company’s biggest transportation project to date, displays tourism-related content and luxury ads.
AOTO E3i LED has been installed at the Shanghai Pudong International Airport in a project for the JCDecaux Group, the largest outdoor advertising corporation in the world. The 178 sq m LED video wall, consisting of 300 single E3i cabinets, with over 11K resolution, is AOTO’s largest project in transportation to date.
The video wall showcases rolling ads from world-renowned brand names with stunning animation, bringing a vivid experience to passers-by.
“The E3i that we are using, with its superior performance, can definitely highlight the smooth details of every advertisement. Our ad customers like Chanel and Dior are extremely satisfied with the image quality,” said a JCDecaux Group project manager.
According to feedback from Pudong International Airport, the screen’s installation enhances the public image of the airport through the display of static and dynamic tourism-related content, helping international visitors appreciate the beauty of China and its culture, with an animation of the Qingming river particularly attracting attention.
The AOTO E-series has an ultra-high contrast ratio. thanks to a patented black mask design, unparalleled colour accuracy and 24bit colour processing depth. With a pixel pitch ranging from 2.5mm to 16mm, it has optimal viewing distances from 3 to 20 metres, an energy-saving, lightweight structure, easy on-site maintenance, and a design that guarantees a safe and stable operation.
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Posted: 26th March 2020