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‘World’s most immersive observatory experience’ opens

SUMMIT One Vanderbilt, a newly opened sksycraper in New York, features a three-story penthouse glass visitor attraction designed in Unity, incorporating a Samsung display.

‘World’s most immersive observatory experience’ opens

SL Green, Manhattan’s largest office landlord, has celebrated the grand opening of SUMMIT One Vanderbilt, a New York skyscraper with what is described as the world’s most immersive observatory experience.

AIR is a multi-sensory installation on the top three floors of the skyscraper, designed by Kenzo Digital and the experience which was designed in Unity is supported by a 750 square foot seamless Samsung wall display. The installation largely consists of glass walls and glass floors, and comes with a glass lift and an outdoor terrace with the highest urban alpine meadow planters in the western hemisphere.

“Air is a love letter to New York, an immersive art experience that is a living, breathing entity, expressed through its multisensory use of material choice, sound, lighting and production design. It’s a story that evolves with each successive space, bringing visitors deeper and deeper into the experience until finally, they become part of it,” said designer Kenzo Digital. “Air compels you to live in the present moment: calm, aware and free.”

“At Samsung, we have a vision for how to embrace and link human experience with our breathtaking state of the art LED Wall technology”, said Harry Patz, senior vice president and general manager for Samsung Electronics America’s Display Division. “We are proud to partner with SL Green to deliver on their vision to create an immersive environment of unity and empowerment showcasing our spectacular 18’x8’ IWJ Wall Series product in this exciting iconic New York City venue.”

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Posted: 3rd November 2021

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